| Tactic | How to execute | |--------|----------------| | Starter packs | Create “Mommy lactation accounts to follow” starter pack and include yourself (subtle). | | Controversy-lite | “Unpopular opinion: You don’t need a freezer full of milk. 1–2 days is enough. Fight me.” | | DM to thread | Take a DM question (“How do I pump at work without losing my mind?”) and turn it into a 5-post thread. | | Mirroring | Reply to a viral sad-mom post with “Hard same. But also… here’s what helped me.” |
Post 1:
"Okay real talk: low supply content on social media is mostly fear bait. Here’s what my IBCLC told me that actually helped 👇" milkyymommyy threads
Post 2:
"1. If baby is gaining weight and has enough wet diapers, your supply is fine for your baby. Comparison is the thief of oz." | Tactic | How to execute | |--------|----------------|
Post 3:
"2. Stress tanks supply more than a skipped pump session. So unfollow anyone who makes you feel like a failure for combo feeding." Post 1: "Okay real talk: low supply content
Post 4:
"3. Formula is not poison. Fed is fed. You are not a bad mom because your boobs didn’t get the memo."
Post 5:
"Repost with your own ‘wish I knew sooner’ about milk supply. Let’s drown out the fear posts."
| Day | Topic | Post type | |-----|-------|------------| | Mon | Slacker boob poll | Poll + reply | | Tue | How to handle unsolicited feeding advice (from MIL) | 4-post thread | | Wed | Honest review: wearable pump vs. hospital grade | Mini-review | | Thu | “What I wish I knew about cluster feeding” | Empathy thread | | Fri | Funny: pump schedule vs. actual life | Single joke post | | Sat | Normalizing nursing in public (storytime) | 6-post story thread | | Sun | Weekly win thread – ask followers to share 1 small win | Open Q |