Indonesia has elevated the mukbang. While known globally, in Indonesia, "ASMR Makan" (Eating ASMR) is its own sub-industry. Creators eat Penyetan (smashed fried chicken with sambal) or Martabak (stuffed pancake) with exaggerated microphone crunching. These popular videos tap into a deep cultural love for food, viewed as "visual comfort."
| Name | Niche | Followers (approx.) | |------|-------|---------------------| | Atta Halilintar | Vlog, family, business | 30M+ (YouTube) | | Raffi Ahmad | Celebrity vlog, family, pranks | 25M+ (YouTube) | | Ria Ricis | Islamic lifestyle, parenting | 20M+ (YouTube) | | Baim Paula | Pranks, challenges | 18M+ (YouTube) | | Jess No Limit | Gaming (Mobile Legends) | 15M+ (YouTube) | | Fuji An | Personal vlog, beauty | 12M+ (Instagram/TikTok) | download video bokep pemerkosaan jepang 3gpl repack
| Platform | Primary Use in Indonesia | |----------|--------------------------| | YouTube | Long-form vlogs, music videos, comedy sketches, religious content | | TikTok | Short dance challenges, pranks, daily life, viral sound trends | | Instagram Reels | Celebrity snippets, beauty/fashion, food reviews | | Netflix / Vidio | Original series, reality shows, live sports (Vidio is a local OTT leader) | | WhatsApp/Telegram | Private sharing of viral clips (often unlicensed) | Indonesia has elevated the mukbang
One of the most controversial yet viral genres is the "prank war." Creators like Baim Wong have faced legal backlash for pranks that went too far (such as fake arrests), yet the genre remains wildly popular. Viewers love the "revenge arc" where the victim turns the tables on the prankster. | Name | Niche | Followers (approx